About Us

Local force with global vision

Established back in 2011 in Russia the company has been developing rapidly due to priceless expertise of our team members whose each professional experience counts 15+ years in job in Russia & abroad. Best HR services & solutions we adopted to the local market, yet stay tuned to the broadly accepted global standards

Our Executive Search & Management selection process is driven by “DNA” technique (link) and business activity is standardized.

Addwise offers an extended portfolio of products that is complementary to Executive Search business and that totally supports our mission – Individual & Team Assessment Centers, Consulting & Outsourcing solutions, Top Management & Team Development programs (learn more what we do). 

Our Mission

Based on our experience and expertise we deliver diversified HR solutions that help our clients become stronger and realize their goals. Being trusted advisors of our clients, we help change society through both — released potential of clients and ethical principals we apply through work.

Our Values

These four values build on the principles that have guided the actions of the people of Addwise for more than a decade (as Addwise grow team members by those who’ve been demonstrating these principles before and now). They have led us to success, earning the respect of both our peers in the industry and leaders of the organizations we serve. These values will continue to be at the core of everything we do to help our clients build the best leadership teams in the world. As well as we choose Partners who share these values with us.

  • Ensure High professional standards  
  • Focus on Results 
  • We are one team  
  • Respect and value each individual 
  • Act with Integrity & Ethics 

To learn more view our Code of Ethics and conducts, please  click here…

Our Management

Natalia Matusova, Managing Partner Addwise company

Graduated from Leningrad State University, Faculty of Philology. Business education — ChicagoBooth (Graduate School of Business Chicago University). IAOP Certified Expert in Outsourcing and Effective Organization Transformation. One of the first Russian women, business leaders, placed at the head of the European region. Since 1996 works in the field of organizational management, business transformation and talent management. Natalia and the team have always been on the cutting edge introducing the most innovative & technological solutions in the HR sphere that brings efficiency & impact Clients’ businesses positively. She was first to introduce RPO and MSP solutions in Russia during the Olympics in Sochi that was a fundamentally right approach that ensured successful staffing of the  Olympics.

 Since 2007 Natalia has been a member of the jury of significant awards in the field of talent management — “HR Brand of the Year” and “Crystal Pyramid”.  She spends much attention on social work – she is a member of the Board of Trustees of the Life Line charitable foundation and official representative of Agency of Strategic Initiatives. For socially significant work she was awarded the Order of St. Anastasia.

 Natalia is fond of mountain skiing, horse riding, mountaineering. In 2014, she became the 7th woman in Russia to climb the summit of Everest.

Leadership Assessment centers and team assessment centers

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